Companies Now Spend More Money On Digital Advertising Than Traditional.
It was inevitable, and it finally happened in 2019. : United States companies spent more money on digital advertising than they did on traditional advertising.
(And keep in mind… This was BEFORE the Coronavirus pandemic unfortunately occurred and shifted the market even more towards digital.)
Digital advertising on platforms like Facebook, Instagram, and Google is now bigger in the US than traditional advertising businesses like TV, radio, and newspapers.
This illustrates how important and effective digital advertising is.
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